Our Services Verification Reputation
Build a real case for the original verification badge
There are two blue badges, and the one most people actually want cannot be purchased. It is earned through documented public notability.
Two different badges, frequently confused
Since Meta introduced paid subscriptions there are effectively two blue checkmarks. The subscription badge is bought monthly with an ID check — anyone eligible can have it, and it disappears when you stop paying. The original notability verification is granted to public figures, brands and media that Meta considers genuinely notable. It does not lapse with a subscription, carries far more credibility, and is what most brands and creators actually mean when they say "blue tick".
The notability requirements are specific: the account must be authentic (a real person, registered business or entity), unique (one account per person or business, with narrow language-based exceptions), complete (public profile, bio, profile photo, active posting history), and notable — a well-known, highly searched name, evidenced primarily through press coverage in multiple independent news outlets. Paid placements and promotional content do not count towards notability.
The overwhelming majority of rejections come down to that last point: insufficient genuine press coverage. Everything else is comparatively easy to fix.
When we can help
- You have real accomplishments, a real business or a genuine public profile, but it is not yet documented in press coverage a reviewer would accept.
- Your press profile exists but is scattered, thin or hard to verify, and needs consolidating before an application.
- Your account is not application-ready: incomplete bio, inconsistent identity across platforms, or a posting history that undermines the case.
- A previous application was rejected and you need to know what actually needs to change before reapplying.
- You want the notability badge specifically, rather than the paid subscription tick.
When we cannot help
This is the service where dishonest promises are most common, so we are explicit:
- We cannot guarantee approval. Meta makes the final decision on notability, and nobody outside Meta can override that.
- We do not offer "instant verification". It does not exist. Anyone selling it is running a scam that routinely ends in lost money or account penalties.
- We do not fabricate press coverage, invent credentials, or arrange fake articles to manufacture notability. That is exactly what reviewers screen for.
- If there is no genuine underlying notability to document, we will tell you that the realistic path is building it first — which takes real time.
Reach the result in 4 steps
Get in touch
Tell us who you are, what you actually do, and what press coverage already exists about you.
Free pre-analysis
We assess your case honestly against the notability bar and tell you whether you are application-ready, close, or genuinely not there yet.
Work begins
We handle the pipeline: press profile preparation, profile and identity consolidation across platforms, then the application itself with the strongest evidence set available.
Result and delivery
The badge is granted, then we invoice. No badge, no payment.
What we need from you
- Your legal name and a government ID matching it — Meta requires this and you submit it yourself.
- Your category: creator, public figure, business, media organisation.
- Every existing press mention, interview or article about you, with links.
- All your official accounts across platforms, so identity can be made consistent.
- A frank account of any previous rejected applications and when they were submitted.
Security and your data
We never ask for your password or verification codes. The application is submitted from your own account, by you, with our preparation behind it.
Identity documents you share are used solely to prepare the submission and are never retained beyond the case or passed to third parties.
What to realistically expect
This is the slowest service we offer, and it should be. Building a genuine press profile takes weeks to months; the application review itself is comparatively quick once the case is strong.
You can reapply 30 days after a rejection — but each rejected application without new evidence weakens your practical position, which is why we do not apply until the case is ready.
Payment only after results. If the badge is not granted, you do not pay for it.
Frequently asked questions
Can I just buy the blue tick?
You can buy the subscription badge, and for many people that is genuinely enough. The notability badge cannot be bought at any price. If someone offers to sell you the notability tick directly, that is a scam.
How much press coverage is enough?
There is no published threshold, and anyone quoting you an exact number is guessing. What matters is coverage in multiple independent, recognised outlets that a reviewer can verify — not volume of low-quality mentions.
My application was rejected. When should I reapply?
Not until something material has changed. Reapplying on day 31 with the identical evidence is the most common wasted attempt. Add genuine coverage first, then reapply.
Do paid articles count?
No, and this is the single most expensive mistake in this space. Sponsored and paid-placement content is specifically excluded from notability assessment, so buying articles wastes money and does not move the application forward.